Monday, March 23, 2026

Animester x Bilibili 1/12 22 & 33 Action Figure Set

Some rather unusual offerings from Animester: an action figure set dedicated to Bilibili! While this platform might not be well-known outside China, Bilibili is a major social media platform in China specializing in anime and pop culture. Its influence is strong enough for the hobby industry to release tribute products. Animester is presenting action figures for the Bilibili mascots 22 & 33, featuring a futuristic theme simply dubbed Bainianji (拜年记), or the CNY anniversary version. Scheduled for Q4 2026, the figures will be available in several options: Action Figure only for 348 RMB, Action Figure & Motorcycle set for 528 RMB, and the full 22 & 33 set for 1056 RMB.

This is definitely a premium product from the Chinese hobby industry — hobby figures over 500 RMB are still rare in China. Given the unusually high price, it’s unlikely these products will reach many overseas collectors, even if the quality is unquestionable. Personally, the futuristic motorcycle rider caught my attention, though the price is beyond my budget.

This isn’t the first time I’ve encountered Bilibili mascot crossovers. The Final Gear series previously featured a collaboration unit with Bilibili 22 & 33: a Bomber mecha, a heavily modified CN-exclusive grunt unit. If Bilibili and the Chinese hobby industry continue to thrive, I expect we’ll see more products for 22 & 33 in the future.

As a parting gift, here’s a reference for the Bilibili 22 & 33 crossover unit in Final Gear.

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